A|X is the youthful label created by Italian designer and entrepreneur Giorgio Armani. New Premium Denim starts at $98, which sounds a little rich for my blood, but I'm sure it's a good deal for designer jeans. So, just for fun, pretending money really isn't an issue, and refusing to let go of my youth, I picked out a few pairs I'd like. I particularly like the Indigo Destruction Skinny Leg jean (pictured here), also the Rhinestone Skinny Flare Fit, and the A|X Pocket Boot Cut. I'm liking those shoes with the jeans, too. What did I say - I'm a shoe girl. I should probably wear heels with my jeans once in a while. I know my husband would appreciate it. And I can believe I would look just like the picture in those jeans.
There's promotion going on at Armani Exchange right now. Customers who purchase a full price pair of denim from Armani Exchange, either in store or online, from now until 7/19/09 will receive a gift card of $20 off their next purchase of $100 or more. The gift card will be valid from 7/30/09 through 8/15/09. There's also a text A|X Contest going on where someone will win a pair of denim every day for the month of July by texting the keyword "DENIM2" to ARMANI (276264). Free designer jeans - it would be hard to beat that! I promise to wear heels with the jeans and even take some pictures if I win.